1:1 coaching: think like a PM
AI can make pretty screens. It can't think in product.
Learn metrics, data, business cases and how to sell your ideas. Then put numbers in your portfolio that make you stand out.
business // for designers
1:1 coaching, portfolio reviews and mock interviews. From a product manager at N26 who was a product designer for 8+ years.
Work, awards and stages
10+
years in product, design and digital marketing
20+
workshops and talks for designers and teams
5.0
rating from designers on ADPList
MSc
in Business Analytics
Why business, why now
2.99
out of 5: how safe designers feel in their jobs. Product managers say 3.81.
Nielsen Norman Group, 521 UX practitioners, Oct 2026
89%
of designers I surveyed think business skills would help their career
Designers and design leads I surveyed, Nov 2026
Upcoming workshop · Berlin · Onsite
Your PM asks: "What's the impact of this?"
Learn to answer it, hands-on, with your own project or a sample one. Find the metrics your work really changes, and turn your design into a business case.
What we'll do
My last session, "What your PM really means" · 4.9/5 from 10 attendees
"I found it very inspiring and truly happy to hear some real experience and tips!"
Luisa Barbero
"Great experience!"
Valentina Vuković
What it looks like from the hiring manager's side
Last year I hired a product designer at N26. I looked at 30 selected portfolios and interviewed 7 people. One candidate stood out right away, but I kept quiet. I wanted the rest of our hiring panel (from design, product, and engineering) to speak first so I wouldn't influence them. Every single one said a strong yes.
Their portfolio was simple to scan in seconds: the problem, what they actually did, and the impact.
Sounds obvious? It isn't. I look at portfolios all the time, and most people miss this completely.
In the interview, their story matched their CV. I knew immediately that this person actually did what they said, and knew the why behind every decision. We had a real conversation, and they weren't afraid to bring a fresh view and debate.
That's who I want on my team, and that's what I help designers learn.
Aleksandra
01 · For designers
8+
years in product design
100+
portfolios reviewed
35+
designers interviewed at N26
AI can make pretty screens. It can't think in product.
Learn metrics, data, business cases and how to sell your ideas. Then put numbers in your portfolio that make you stand out.
Just like a real tech interview, with detailed feedback. You keep the recording.
Choose: case study, whiteboard, behavioral, or app critique.
I read it like a hiring manager: which problem, which number, what changed because of you.
Honest feedback, so you stand out among 100 other applications.
02 · Reviews
"Aleksandra is refreshingly direct and straightforward. Due to her experience and expertise, she is able to quickly point out shortcomings and communicate them emphatically."
"I was ready for a very stuffy, corporate conversation about my case studies, what I got was the opposite. Talking with Aleksandra is a breath of fresh air."
"Her deep expertise, seniority, and thoughtful insights helped me identify key focus areas and determine the most effective starting point."
"She was honest and to the point, which helped me a lot to navigate my situation. I highly recommend her!"
"From the start, she provided hands-on, thoughtful guidance, asking clear questions to pinpoint my needs and define our focus areas. I left each session feeling highly motivated to work on my goals."
"I had a wonderful portfolio review session with Aleksandra. Not only I received clear and professional feedback, also great career advice."
"She is very strategic, asks the right questions, and gives honest and constructive feedback. She understands quickly what I need help with."
03 · For teams and events
Workshops, talks and team coaching. Invoices available.
27
N26 designers set up with Claude Code, from zero to their first skill.
6
knowledge-sharing sessions for the N26 design team in 2025.
35+
designers interviewed, from associate to lead. Hiring manager for Lending & Savings.
Hands-on: PM language, KPI trees, business cases and opportunity solution trees.
Everyone leaves with Claude Code set up and a first skill. No coding needed.
Business for designers, working with PMs, and changing careers.
Hire the right people: clearer interview steps, case studies and whiteboard challenges.
Want a more product-driven design team?
04 · Talks and workshops
Upcoming
The designer of the future thinks like a PM
Digitale Leute Summit, Cologne
15% off tickets with my code DLS26ALEKSANDRA15. Works 10 times only.
Past
What your PM really means
Ampli webinar · 110 registered · Watch the recording ↗
Live portfolio reviews
SofterFlow
Claude Code onboarding workshop
N26 · 27 designers
A designer's guide to thriving anywhere
George conference · Watch ↗
Becoming an ally to product
Berlin Product Designers meetup
Culture clash roundtable
Hatch conference
How to feel comfortable talking business
UX Camp · 100 people in the room
From Kraljevo to Berlin
Digitalk
Opportunity solution tree workshop
UX Camp · 50 people
05 · About
I started in marketing, spent 8+ years in product design, and moved into product management at N26. Today I work on signup and onboarding for millions of customers.
I've done both jobs, so I know what a PM needs from a designer, and the other way around.
What I care about
06 · Selected work
Research, design, results, and growing teams.

Account closures · Product Manager
Led a task force on N26's #2 priority for 2026: rising support costs from account closures.

N26 Crypto · Product Designer
The first investing product at N26. Won the UserTesting Luminary Award and a UX Design Awards 2024 nomination.

Savings plans · Product Designer
Top of 17 investment apps for savings plan features (finwyz+, Oct 2026).

Upgrades framework · Senior Product Designer
A UX framework that brings premium benefits into everyday banking. It became N26's 2026 premium growth strategy. Measured in an A/B test.

Ready-Made Funds · Product Designer
With BlackRock, the world's largest asset manager. +27% funded users, and 2x the Q1 target.

Growing design maturity · Design team
Training on strategy, opportunity solution trees, experiments and research. A better whiteboard challenge for hiring.